MAD: Committed to environment protection पर्यावरण के लिए समर्पित

MAD: Committed to environment protection पर्यावरण के लिए समर्पित

Small environmentally-friendly initiatives taken by Doon-based NGO MAD needs to be replicated in entire Uttarakhand. Keeping in mind the fragile nature of the Himalayan ecology of the state, even small steps taken in our day-to-day lives can make a big difference…


oon-based student activist group, Making a Difference by Being the Difference (MAD) continued with their “Pack-up Polythene!” campaign in areas around Gandhi Park on Sunday (June 26, 2016). Members distributed over 500 self-made paper bags among retailers, vegetable and fruit vendors as also among mundane shoppers. Around twenty MAD members actively took part in the drive.

While the distribution was executed on Sunday, preparations for the activity had been underway since a fortnight, and a dozen MAD members comprising Sharad Maheshwari, Abhishek Jaunsari among others had readied these paper bags by using waste newspaper.

“While most (of the paper bags) were prepared using newspapers, we had used drawing file pages, ribbons and other hard paper as well to prepare more durable bags. We had earlier collected such bags from our chapters in different schools” explains Mohit Arora, a young second year IMS law student. “Some of these bags are re-usable and can be used for carrying heavy things” adds Alok Bhatt, a veteran MAD member and a second year student at Amity’s Business School.

June 26 2-16- pack up1
June 26 2-16- pack up 2

The distribution drive elicited mixed reactions. While most people caught using polythene were happy to trade away the same with paper bags, a few were cynical and mocked the effort saying, “These are small efforts which will be inconsequential”. “To such people, we tried to impress upon our efforts by reminding them of age old similes that every drop counts in making an ocean” reports Manvenddra Singh Rawat, a DIT Alumni who also created MAD’s website.

Another young member and Graphic Era second year student, Shardul Aswal adds, “ To those who mock our efforts, our strategy is of persuasion, and if that does not work, then of indifference. Those people who cannot support or help propagate messages of sanity for a civil society should at least not desist those who case from doing the same.” Another member from Graphic Era University, Ayush quipped, “We took those people who undermined our efforts to Gandhi Park and showed them our wall painting which was earlier a poster and urine clad mess. We believe every act counts!”

MAD volunteers concluded their two hour distribution and persuasion campaign with a small street play at Gandhi Park. This was followed by an impromptu clean up drive of the park premises, which was sullied by plastic glasses thrown everywhere after the anti-drugs campaign. “We have requested park authorities to give the collected plastic to PWD for road construction” informed Satvik Nijhon, a class nine summer valley student and an avid Maddian since two years. Present in the activity were MAD’s Founding President Abhijay Negi, Ayush, Meghna, Anushka, Shivang among others.

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